Some five months after the DraftKings affiliate program underwent major changes, the commission structure of the RAF program is also being overhauled.
Earlier this year the DraftKings affiliate program underwent significant changes. Now this month, players who take part in the DrafKings RAF program will also see important commission changes to the program. Instead of receiving commissions on friends they refer to the site, players will now receive contest entries.
DraftKings stated in an email that the changes came as the result of a customer survey, which stated their preference for the program.
“We’ve surveyed many of our customers and learned that the immediate bonuses, such as free contest tickets, are how people prefer to be rewarded. Discontinuing the commission portion of the program gives us the opportunity to make our referral offers even better for you and your friends.”
In addition to context tickets, the new DraftKings RAF program also promises to offer players monthly challenges which will be exclusive to those who participate in the program.
Details of the DraftKings RAF Changes
The changes will apply to referrals after July 12th 2016. Players referred prior to July 12th will still still be subject to 25%-35% commissions based on monthly revenue for the next 2 years, per DraftKings terms and conditions.
Despite the removal of RAF commissions, players will receive contest reward tickets and prizes for players referred after July 12th. The exact value of the contest entries is unknown but through July 28th DraftKings was seen offering a free entry to the PGA Millionaire worth $33 for each friend they refer which makes a first deposit. It is presumed that future contest tickets will be worth an equivalent amount.
Affiliate Program Still Available
With the removal of traditional DraftKings commissions, a select number of players may still have options. This DraftKings affiliate program is still being offered with 40% commission on every referral in the first 30 days and 25% commission after 30 days.
This may not be practical for all players due to posted requirements to keep your account in good standing – 2 referrals per 30 days or 50 referrals over a period of 60 days.
For players who can’t meet those thresholds, the DraftKings refer a friend program may now be their only option.